215 Celebration Place ## 200 Kissimmee
FL 34747
Join Experience Kissimmee’s Public Relations team (Juliana Leveroni, Keri Burns) as they share the ins and outs of working with influencers and celebrities to reach international audiences. The team will highlight two recent campaigns: a partnership with Brazilian singer superstar Anitta, and a UK-based traditional family turned influencers, the Marsh family.
Learn what it takes to create a successful campaign with a high-level influencer, from the initial outreach, to negotiating the deal, the importance of working with key external partners, and staying flexible to keep the influencer’s authenticity while ensuring your brand stays at the forefront.