Considering becoming Accredited in Public Relations (APR)? No better time than 2016! Getting your APR shows your commitment to the PR profession, designates you as a competent PR leader, [...]
Public relations students from around the state got a behind-the-scenes tour of Universal Orlando Resort at FPRA’s Annual Conference. Universal Orlando Resort has experienced unprecedented [...]
By Amanda Handley (Capital Chapter) “The association of good writing with long writing is misunderstood and misapplied,” said Roy Peter Clark at the beginning of his session on how to write well [...]
By Mary Ann Horne (Orlando Area Chapter) “It’s all about listening to our consumers,” according to Carole Munroe of Walt Disney World, where consumer-centric marketing is always “top-of-mind.” At [...]
By Jason Medina (Tampa Bay Chapter) Summary: A good plan is a mix of defined goals and metrics, and evidence-based reporting that organizational leaders can understand and use. Gerber: “Good [...]
By Ginger Broslat (Ocala Chapter) “The speed at which our field operates is significant…it’s almost like operating in change management mode on a regular basis…we must keep up with the tools and [...]
By Kristen Wimer (Tampa Bay Chapter) Annie Neimand, a sociology instructor at the University of Florida, shed new light on typical public relations concepts of reaching audiences by asking three [...]
By Kim Polacek, APR (Tampa Bay Chapter) Be the captain of your own career. Sounds easy enough, but let’s be honest–we all could be a little more proactive when it comes to our career. Keri [...]